Regina Inn Guest Privacy Policy
SilverBirch Hotels & Resorts and its affiliates and partner (collectively, "SilverBirch", "we" or "us")
are committed to preserving and safeguarding your right to privacy. As part of this commitment,
we want you to be fully aware of what happens to your personal information, which we have in
our possession. Accordingly, this Privacy Policy sets out the manner in which we will collect,
use, disclose and otherwise manage your personal information.
Collection of Personal Information
We collect the personal information you provide us when you enquire about, and/or make a
reservation at, any of the hotels or resorts owned and/or managed by SilverBirch Hotels & Resorts.
The personal information we may collect includes your name, gender, telephone number, e-mail
address, credit card information and preferred language of communication, and other information,
such as your arrival and departure dates and the number of adults and children accompanying
you during your stay. We may also collect personal information when you enquire about and/or
acquire other travel-related products or services available through our website from time to
time, or when you choose to participate in one of our contests or other promotions.
In addition, when you make a reservation at any of the hotels or resorts owned and/or managed
by SilverBirch Hotels & Resorts or purchase a travel-related product or service, you may be
asked to provide us with other information such as the name of your company, your home address
and fax number, and any special requests you may have to make your stay more enjoyable. You
are not required to provide us with this information. To the extent that you do provide us
with this or other non-required information, its use and disclosure will be governed by the
terms of this Privacy Policy.
We also may automatically collect general anonymous information related to your use of our
website, such as the date and time you visit the website and the pages you visit on the website.
In addition, we collect "cookie" information from your browser to identify your computer and
provide us with a record of your visits to our website. The technology used to gather "cookie" information
is provided by the Internet browser you use, and may be turned off by using your browser preference
buttons. This statistical information helps us to understand how our website is used (e.g.,
identifying which pages or sections are most popular and the peak activity times), which assists
us in planning for future improvements to the website to better meet our visitor's needs.
Use of Personal Information
We use your personal information for one or more of the following purposes:
- Processing your reservation or other purchases;
- Identifying who you are;
- Improving our product and service offerings; and
- Improving our website.
In order to process your hotel reservations, we engage the services of Travelclick. We may also
engage other service providers to process and fulfil your purchases of travel-related products and
services. The information collected by these service providers will be used solely to process your
reservation and will not be used or disclosed otherwise than as provided in this Privacy Policy
or with your prior express consent.
In addition, we may enter into agreements with marketing partners in the hotel and travel industry
for the sole purpose of offering products and services that may be of interest to you. We will,
however, not provide you with any product and service information unless you have expressly requested
(i.e. opted-in) to receive such marketing material.
We may also contact you from time to time to conduct surveys or to obtain your feedback on our
existing or proposed product and service offerings. Your survey responses and feedback are used
solely for internal management purposes. You can withdraw your consent to be contacted about product and service offerings at any time by contacting us at webmaster@silverbirchhotels.com
Security of Personal Information
We will maintain your personal information in secure data storage to safeguard it from unauthorized
access, use or disclosure. We will maintain the strict confidentiality of all personal information
collected, and will only disclose such information to employees and service providers of SilverBirch
Hotels & Resorts who require such information for the purposes set out above. We have entered
into agreements with our service providers to safeguard the personal information in their possession.
We will only keep your personal information for as long as it remains necessary or relevant
for the purposes stated above or as otherwise required by law.
Third Party Links
Our website may contain links to third party websites, including websites related to hotels
operated by SilverBirch Hotels & Resorts. Any such websites are not under SilverBirch Hotels & Resorts'
control, and SilverBirch Hotels & Resorts does not assume any responsibility for the manner
in which the operators of such third party websites treat your personal information. We strongly
encourage you to read the privacy statements of all such third party websites as their policies
may be materially different from this Privacy Policy.
How to Contact Us
If you have any enquiries or comments about this Privacy Policy, please contact privacy@silverbirchhotels.com |
